Something else I thought of not really anything new.
Flavor samples of the powders, something you could just order a sample of all the flavors just one serving. I feel like a lot of times I won’t order something out of the norm for fear of not liking it and not using.
Don’t know if it would be worthwhile or not though from a business perspective.
That is something that I would like to do. However, the unfortunate reality is that the MOQ on sample packs, especially stick packs, is many thousands of packs at a time - 5k regular, 25k stick packs and that's per flavor. For example, if I offered sample packs of the ones I mentioned above, I would have to have over 25k tied up in just sample packs.
Now, don't get me wrong - that's if doing it the right way, as in cGMP. There are companies that don't follow the guidelines and make sample packs themselves to send out - and the large MOQ's to do it correctly is why they do that.
On our end, we are FDA registered and follow all cGMP guidelines and that would just be very difficult right now to have that much money tied up on sample packs because every dollar tied up in samples is a dollar that can't be put into bringing out new products or increasing inventory levels on existing ones. And we spend tens of thousands of dollars a year on testing and compliance and there's no way I could justify doing sample packs in any way other than absolutely by the guidelines.
I am exploring different avenues to be able to do that, and one thing on that may work out but its a significant investment and it would be Q1 of next year before it would be practical.
Thank you for the suggestion though. I really do like the idea - I just wanted to explain why its difficult for us to do.
Now, with all that said, down the road, if there's something that someone wants to try and I know you, I may not mind sending a sample of a flavor to try if I have one open myself. It would just be one of those things where I may could throw in a sample with someone's order that I know who they are when they place an order - but it has to be clearly understood that that's Steve the person doing that, not SNS or CEL the company.