Any further updates on Optimise T, Anabolic XT or daily ergogen? Feel like we have been talking about them for most of this year (daily ergo well over since middle of last I believe) and no further details or reveals. Any reason the profiles haven’t been? Did you stop the threads where you make people guess the profile(s)?
@sns8778
Optimize-T will be out in a few weeks.
Anabolic XT will be out shortly after that.
The daily use ergogenic I've explained the delays in a few places. Lead times on the flavored powder side of the industry are terrible right now. They are so bad that the place that we originally got the flavors perfected at, the lead times were almost 6 months so we switched to a new contract manufacturer for flavors. They supposedly had better lead times but we've had a hard time getting the flavors as good with them and its taken them forever on samples. We also have samples going at a third place now as well. So it's not that we aren't trying; I want it out more than anyone because I already have quite a bit of money tied up in it.
I don't do profile releases before we have a concrete ETA for products. When I have concrete ETA's I don't mind doing teaser threads; or sometimes when I get things in, I'll hold the release back a couple weeks to do teaser threads and ingredient reveals bc I do like to have fun with it.
On one hand, I have people ask me to talk about and tease new releases so I had started doing so more. But then I've also had some people that think they funny when they're really just being jerks make snide comments about delays on some things. So I'm back to not talking about things as much. I'm glad to talk about new things if people are interested and it generates interest and excitement, but not if its something people are going to nit pick over. So that's why I've backed off talking about a lot of the stuff we have lined up.
Even before Covid, unforeseen delays were common in this industry. Now, during/after Covid, they are more prevalent than ever because its hard to find bottles, lids, raw material delays, etc. And we only use FDA registered GMP compliant contract manufacturers that follow all the proper protocols so that can cause other delays. For example, I sometimes see companies post things like - 'We got the raw materials in today, we'll have finished product available on Monday' - for some consumers, that makes them happy bc it means a couple days until release. For me, what I see is that they just acknowledged that they aren't doing any ingredient, microbial, or heavy metals testing bc that takes at least 10 days. That's just one example of delays that some people never consider. But also there is the side of things where we need to space new releases away from each other a little from the perspective that sometimes too many things close together, one thing tends to overshadow the others. A great example of that is that Anacyclus XT and Furosap XT came out at the same time but Anacyclus XT really overshadowed Furosap XT even though Furosap XT has some of the best data out there for natural test boosting. I hope all that makes sense.
We've released I think 17 new products this year and should be launching even more than that by the end of the year. And there are some cool upcoming CEL releases as well.
