All three sound fantastic!
Previously, I was taking Cardiosolve & Heartsolve by MPA, but they've apparently stopped manufacturing both.
A good cardiovascular support product, with a scientifically derived ingredient profile, and one that includes actual clinically effective doses of said ingredients, would be great.
So many brands underdose and it's disheartening, and annoying. "Proprietary blends," more often than not mean "underdosed" and ineffective. We don't want products with cheap CoQ10 dosed at 10mg, we want high quality Ubiquinol dosed at 100mg per serving.
Fingers crossed that the new products contain Bergamot & Arjuna.
I'm not a fan of proprietary blends either. They are most commonly used to show what I call 'a little bit of everything, not of enough of anything' and to deceive consumers that aren't familiar with them into thinking that they're getting something that they're not. For example, the average consumer may see CoQ10 in a prop blend and just think - oh, cool, this has CoQ10 in it, not realizing that it has 1 mg.
There are a lot of reasons that most brands do the things that they do and for 99% of them, its profit/margin driven and I get that to a degree because they are in business to make money; but its unfortunate for consumers that wind up being misled or deceived by it or buying things and thinking they're getting effective dosages and aren't.
Brands that operate from a purely profits and margins standpoint, which is most of them - and I don't mean that in a bad way, but they have to identify for themselves what is going to sell the most product and give them the best margins; and especially the brands that have massive advertising budgets bc they have to profit enough to pay for them. So for them, if they want a product to sell at x price, then they have a fixed end product cost that they have to stay under to make that happen - so they may make the best formula they can for that x price point but are therefore limited by that price point. Alternatively, these same brands a lot of times realize that there is a huge difference between what the average consumer is looking for and what the very well educated consumer is looking for, and they are going after the broader market so they design formulas accordingly.
I hope that makes sense. I'm just trying to offer a little insight.
As for other things you mentioned:
I like Arjuna and its a good chance you'll see it in something.
I like Citrus Bergamot in general and am a fan of branded ingredients but I do not see the branded version being worth it in this case because it is exponentially more expensive than a non-branded equivalent.
As for what you said about CoQ10, this applies to what I said above about general consumers vs. knowledgeable ones and why some brands do things the way that they do:
- 95% of people just want to see the label say it has CoQ10 in it.
- 99% of people don't know the difference between regular CoQ10 and Ubiquinol
- Then out of the people that do know the difference and really do want Ubiquinol, they'll still complain about the price of Ubiquinol because it costs so much more.
- So, if you think about it, if people that even know the differences will complain about the price, imagine the effect it has on average consumers that don't - they feel like they're getting ripped off or don't buy the products bc they cost so much more.
^^^^ I'm just explaining the thought process behind some things to give insight.
I can say that I most likely would not use Ubiquinol in a formulation product because of the cost of it and because people dose it at dosages all over the place. It's one that honestly brands are probably best to let people buy it separate and dose it how they want to bc its a scenario where no matter how we did it, it would still be wrong in many peoples eyes haha.
(I want to add in that as someone that has an autoimmune condition that requires bloodwork with CoQ10 concentration being one of the tests a couple times per year, I think that CoQ10 is fine for most people and that Ubiquinol, while better, is really only worth the price difference if you have actually need it and your body doesn't assimilate the regular form properly.)