ProSynthesis-BUILD
I am going to write up a longer explanation eventually, but for now, I will say the following. The BUILD will have to be reformulated. Why? As I previously stated, I was contacted by the sellers of Mediator and was told that I needed to remove the Mediator logo from the front of my bottle, as it violated their guidelines. I had no clue that I wasn't allowed to have the logo on the front of the bottle, as most companies that sell patented ingredients want you to have their logo on the bottle (for recognition purposes). Apparently, they do not. So, I complied with all guidelines. I was informed by both a Mediator rep (at their office) as well as their attorney that everything should be fine and to hang tight for the final decision. A few months later their attorney told me I was not granted approval. Why? Its along story, but in short, I will say the following. I am now 99% certain that I was reported to the company (maker of Mediator) by a direct competitor that sells Mediator. As it turns out, it appears that this was NOT the only attempt made by this competitor to have BUILD removed from the market (the prior attempt failed). Ultimately, I was told through back-channels that the reason I was denied approval to continue using Mediator was because the company did not want to be associated with a company (MA Labs) that had a prior history of products (e.g., Vicaine) being removed from the market; a fact brought to their attention by said competitor. And if anyone tells you that I was denied approval because I may have illicitly purchased Mediator, or was using a different form of phosphatidic acid, I have all the purchase records and email communications between my manufacturer, myself, and an official Mediator rep, to prove otherwise. Any individual attempting to disparage me by claiming that I did anything wrong (outside of putting the logo on the front of my bottle) would be lying to you. The only reason I mention this is not because anyone has made such a claim, but because I anticipate the possibility after posting this. There is a LOT of nasty backstabbers in this industry that will do nearly anything to improve their sales, regardless of their own prior history in the industry, or how it might effect anyone else. Being that BUILD contained Mediator at a price that no one else could touch (Mediator, plus a kilo of EAAs, plus HICA, HMB, etc.), it is not surprising that some competitors would want it gone. After all, why spend $60 on Mediator alone, when you could spend just $20 more and get the same dose of Mediator, plus everything else I listed above? It was a no-brainer...and competitors knew that. Mediator itself, at the cost we supplement companies pay, is $14 for a 30 day supply at 1.5 grams daily. I was charging people only $20 to add a full month's dose of Mediator to ProSynthesis-BUILD. Obviously, no one else was doing that. The customers loved it, but not competitors.
Anyway, while it is unfortunate that I will no longer being using Mediator in BUILD, I am going to make a new version...and it is going to be awesome! Not only do I think it will be just as good, but better, and without increasing the price.