Prince
Board Sponsor
Okay before anybody calls for my execution, I want to state that I am not taking a knock at Michael Krizo. I think that Krizo has done a great thing with posting as much of his Road to Pittsburgh as he has on social media, particularly Instagram. I feel that it’s very important for a professional athlete to give the fans as much content as possible. Now that last note is very important for the athlete and it really comes down to an athlete by athlete basis. Some competitors like to keep the fans in the dark about everything. It’s that old 1980s mentality of wearing sweatpants and a sweatshirt to the gym. You don’t show off the arms, you don’t show off the wheels, you don’t show off anything.
Everything is top secret. Everything is on a need-to know-basis. However that mentality will only go so far in the digital media age. Fans are glued to their phones and sometimes don’t even look at televisions for days on end. There’s nothing on television they want to see. Everything they want is on Youtube, Facebook, Instagram, Tiktok, and then maybe some of the movie services like Hulu, Netflix, or Amazon Prime Video. Their entire lives are on their phones. They get updates from various platforms when it comes to following their favorite bodybuilders and other fitness stars. So the reality of the matter is, if somebody has that ’80s mentality of being hunkered-down and showing nothing, they are going to have the smallest fan bases of any athlete on that stage. So as I said, I give kudos to Krizo for posting as much as possible, but do think he needs to be careful.