Looks like the whey Isolate just got a very noticeable price increase . Not sure if the blend or concentrated did. Looks like it might be time to switch to a lower quality protein.
I find this odd, considering they just sent out a mass e-mail like 3 days ago that said despite the rising costs of supplements, they are committed to continuing to provide their customers with the lowest prices.
Only problem I see with it is their Isolate was their ace in the hole. They had isolate "well about as near isolate as you get 88% pure when 90% or higher is considered the standard" for the best price compared to their major competitors and that's why many used their isolate. Now that their prices have risen they are now around the same prices as their competitors.
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