Prince
Board Sponsor
IFBB Pro Bodybuilder Sasan Heirati is a Persian bodybuilder who grew up in the UK and has seen his fanbase double and triple in just a matter of a few short months. Why? It’s not because he’s created a physique by eating liver or because he claims to be a shotcaller or because of some bullshit supplement. Sas, as he’s called by his faithful fans, has become the quintessential blue collar champion of physique-based sports. He’s been able to get this distinction in a short amount of time. Heirati accomplished this by taking two very close 2nd’s in recent bodybuilding contests.
First, Sas took 2nd to William Bonac at the very highly-competitive 2025 IFBB Pro League Detroit Pro. Promoter Fouad Abiad put his life and soul into bringing this show up. Last year, at its debut run, it was a small contest that few thought would survive. With only six total competitors for a competition that received a tremendous amount of media love would have been enough to make just about any visionary lose hope. But this was Fouad’s baby and he made sure to build it up. After the 2025 event that saw William and Sas battle down to the wire – it made for a bright future. Not only will the Detroit Pro survive, but the gauntlet has been dropped. The Motor City loves muscle and has a rich history, with great champions like Ron Love, who put the sport on the proverbial map back in the 80’s.
