i just finished up my first cycle ofand did not loose much weight.It was my first fat burner that i ever ran and i feel like it was effective. I did not get my bf done but i do feel more lean and feel like it helped me . I might consider running another bottle in a few weeks. I also noticed that i did not loose any strength with the product and actually gained strength. Overall solid product! My diet was fairly good on this product also only thing was the over consumption of bud-light on the weekends.