Well I think Biotest has a persuasive marketing scheme. That being said, I do believe they make quality products, albeit slightly overpriced and over-hyped.
I've read their view on multivitamin supplements before, and while correct in their science, I really just think its a marketing scheme to make them appear better. Its true that taking a concentrated dose of your RDA micro nutrients isn't going to result in optimal absorption into the body, some still will get absorbed even they have competitive absorption processes. You won't utilize all of your multivitamin but you will utilize some of it.
I find their reasoning contradictory. In the beginning of the write they state something along the lines of no one at Biotest takes multivitamins because the science is too haphazard and then at the bottom say "No more. We nailed the vitamin and mineral thing." Apparently the science isn't too haphazard for their "specially formulated all natural ultra exclusive" Superfoods. Now thats marketing at its finest!
EDIT: And the last thing that caught my attention was the first section about blanket recommendations on antioxidants and the complexity of biological systems. Its interesting how they are contradicting the types of products that they are then marketing. I doubt antioxidants are going to be harmful if you don't take large mega doses and turn them into auto-oxidizing agents instead. Just as scientists don't have, in their opinion, "reliable studies concerning antioxidants," they do not have any solid evidence that their Superfoods is the answer just because its "natural."