I think people are under the assumption that creatine will make them look bigger or have some type of cosmetic effect. In turn, creatine is just helping pull water into your cells. It should help one with increasing strength and maybe endurance. If one can move 225 on bench for three reps, creatine may help them move 5 reps the next week. Results from creatine are not visibly seen, but if one's strengh increases, it will help them with the body composition.