Why is that companies keep putting proprietary protein blends in their products? You know the answer but wasn't better for all to inform the consumer?
Besides Trunutrition and an english brand I don't know any other brand that fully disclosure leaving for guessing the real amounts of wpc or milk protein isolates. Who cares using a powder that might have 99% wpc and 1% casein?
Isn't there the risk of the consumers stop buying those powders and keep drinking just whey? There so, is not better to tell what's in it?